YouTube Digital Strategist

International Rescue Committee (IRC) · Ölandsgatan 49A, 116 63 Stockholm, Sweden, Sweden

Join the International Rescue Committee (IRC) as a YouTube Digital Strategist and help us enhance our YouTube presence and engage new audiences. As a key member of our Digital Engagement team, you will be responsible for auditing our current channel, developing a comprehensive strategy, and supporting content planning and production.

About the Role

We are seeking an experienced digital content strategist with a strong background in YouTube strategy to join our team. The ideal candidate will have at least 5 years of experience in digital content strategy focused on YouTube, a track record of growing YouTube channels for purpose-driven organizations, and deep knowledge of YouTube platform dynamics and content optimization.

What You Will Do

Audit our current YouTube channel and develop a comprehensive strategy to enhance our presence and engage new audiences.

Support content planning and production to ensure high-quality, engaging content that aligns with our mission and values.

Collaborate with various teams to create a roadmap for sustainable channel management.

What We Are Looking For

At least 5 years in digital content strategy focused on YouTube

Track record of growing YouTube channels for purpose-driven organizations

Deep knowledge of YouTube platform dynamics and content optimization

Experience developing content strategies for organic and paid video

Understanding of non-profit fundraising and audience development

Strong written and verbal communication skills in English

Nice to Have

Experience in the humanitarian, development, or international affairs sector

Familiarity with YouTube's growing role in AI-driven search and discovery

If you are a solutions-driven, passionate change-maker looking for a challenging and rewarding opportunity to make a meaningful impact, we encourage you to apply. Please submit your cover letter, CV or resume, links to relevant YouTube channels or campaigns, and daily or weekly rate confirmation of your availability by [Insert Date].

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