Power Digital · United States
At Power Digital, we are a tech-enabled growth firm at the intersection of marketing, consulting & data intelligence, igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world — with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results — driven by integrity, autonomy, and grit.
About the Role
As the Director of Account Based Marketing (ABM), you will lead the strategy, build-out, and performance of Power Digital's ABM discipline across the B2B portfolio. You will own the playbooks, platform strategy, and cross-functional orchestration that turn target account lists into pipeline and revenue — serving as the senior-most ABM voice for clients and the internal authority on intent data, account scoring, and multi-channel orchestration.
What You Will Do
Lead the strategy, build-out, and performance of Power Digital's ABM discipline across the B2B portfolio.
Own the playbooks, platform strategy, and cross-functional orchestration that turn target account lists into pipeline and revenue.
Partner closely with the B2B account directors to translate GTM plans into executable ABM programs.
Ensure account-based campaigns are coordinated rather than siloed across teams.
Manage the connective tissue between strategy and execution — ensuring account selection, tiering, and intent data are leveraged to drive measurable outcomes.
Operate as a builder-and-operator — architect ABM frameworks and get into the platforms yourself when it matters.
Drive measurable outcomes through data-driven marketing and B2B strategy.
Lead and grow with a fast-moving, mission-driven team.
What We Are Looking For
Hands-on proficiency with 6Sense, Demandbase, or equivalent ABM/intent data platforms.
7+ years in B2B marketing strategy or ABM, in-house or in-agency, with demonstrated ownership of account-based programs end to end.
Strategic knowledge of core B2B Martech such as Salesforce, Marketo, and HubSpot, and how they integrate with ABM platforms.
Deep understanding of intent data, predictive scoring, and account tiering — and how to operationalize them across channels.
Comfort and ease presenting strategy to clients and leading discovery discussions.
Strong project management skills; able to run multiple client ABM programs concurrently.
Strategic understanding of clients' business metrics and pipeline mechanics, and how ABM contributes to them.
Team-oriented and collaborative; comfortable leading cross-functional teams without direct authority.
Nice to Have
Agency experience.
Join us to lead and grow with a fast-moving, mission-driven team. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
If you’re passionate about data-driven marketing, B2B strategy, and building scalable ABM systems, this is your opportunity to lead and grow with a fast-moving, mission-driven team. Apply now to be part of our journey.