AB STUDIOS · Sharjah, United Arab Emirates, United Arab Emirates
Overview: As our Senior Manager, Social Media Monitoring, you will be at the forefront of understanding public sentiment, identifying emerging trends, and safeguarding our brand's image across all digital platforms.
About the Role
Lead and Evolve Monitoring Strategies: Design, implement, and continuously refine comprehensive social media monitoring frameworks to track brand mentions, industry trends, and competitor activities.
Insight Generation & Analysis: Conduct deep-dive analysis of social media data, identifying key themes, sentiment shifts, and potential reputational risks or opportunities.
Strategic Reporting: Prepare and present insightful reports to senior leadership, offering strategic recommendations based on monitoring findings to inform marketing, PR, and business development.
Crisis & Reputation Management: Play a pivotal role in real-time issue detection and crisis management, providing rapid analysis and support to protect brand integrity.
Cross-functional Collaboration: Work closely with marketing, communications, and product teams to ensure consistent messaging and proactive engagement strategies.