Eye-Able
Your tasks
Eye-Able is one of the fastest-growing digital accessibility platforms in Europe, with the mission of making the internet accessible to everyone.
As a Product Marketing Manager, you will play a key role in positioning and bringing our products to market. You will develop messaging, market analyses, and differentiation strategies while equipping our Sales teams with the right materials and insights. This is an ideal role for strategic thinkers with a strong ability to execute.
Market, Target Audience & Customer Analysis
Conduct qualitative and quantitative target audience and customer research to identify pain points
Define and maintain personas and use cases across our target markets
Perform ongoing competitive analysis and create battle cards to support the Sales team
Analyze market trends and collaborate closely with Product, Sales, and Customer Success
Positioning, Messaging & Narrative
Develop clear product messaging and differentiated positioning for our ICPs
Build and maintain messaging frameworks and value propositions
Collaborate with the leadership team and Product Development on analyst relations and storytelling
Ensure consistent communication across all channels
Sales Enablement & Materials
Create and maintain pitch decks, one-pagers, and product presentations
Enable Sales and partner teams through training, messaging guides, and objection-handling resources
Continuously update all sales collateral based on market developments and product changes
Go-to-Market & Launches
Lead the go-to-market strategy for new products and features
Own internal product briefings and align launch communications across teams
Coordinate external announcements and post-launch follow-up activities
Support pricing and packaging strategies in collaboration with Product and Executive Management
Your profile
At least 3 years of experience in Product Marketing, ideally in a B2B SaaS or technology environment
Strong understanding of buyer personas, go-to-market strategies, and product positioning
Excellent communication and storytelling skills in both German and English
Experience conducting customer and market research and analysis
Proven ability to create sales enablement materials, messaging frameworks, and battle cards
Ability to collaborate effectively across Sales, Product, and Marketing teams
Strong organizational skills and keen attention to detail
Passion for digital accessibility and impact-driven work
Excellent written and spoken English is required; proficiency in German is considered a strong advantage.
Why us?
A proven, high-demand product – the ideal environment for sales success.
The opportunity to contribute to our company's growth and grow your own career alongside our expansion.
A meaningful mission – your work helps improve digital accessibility for millions of people every day.
30 days of annual leave, flexible working hours, and a supportive, ambitious team.
Enjoy a more relaxed holiday season with one additional day of paid leave covering Christmas Eve and New Year's Eve; we take care of the remaining time.
Room to make an impact – your ideas and sales expertise are highly valued.
Comprehensive benefits – designed to support your well-being as part of a people-first company culture where performance, health, and enjoyment at work go hand in hand.
Documents we require from you
CV
Employment References
Degree / Graduation Certificates (e.g. vocational training, university, school)
Cover Letter, if applicable
Work Sample, if applicable
About us
We are an ambitious scale-up with a social mission and economic substance. Our software solution makes the Internet accessible to everyone - legally, technically and humanly. We are already the market leader in Germany - and that's just the beginning. We are in the midst of international expansion and are looking for people who want to make history with us.
Have we sparked your drive?
Then we look forward to receiving your application - and to conquering new customers and markets together with you. Now is YOUR PERFECT MOMENT.
Inclusion is part of our DNA. We particularly welcome applications from people with disabilities and are actively committed to a diverse, barrier-free working environment.